elm home page Order direct from elm publications
elm
training Send us an Email Publications index
This book is an introduction to
the main sectors of the tourism industry, defining and outlining development in
UK, Europe and the USA. This fifth edition has 60 tables, 71 illustrations and
18 maps. A feature of the book is its currency, with facts and figures as
recent as summer 2005.
It will help all students who
require a knowledge and understanding of the tourist industry. As
tourism organisations operate as businesses, the book covers marketing and
promotion.
Exercises at the end of each
chapter, and those linked to the Tutor’s Pack, allow students to demonstrate
evidence of performance in the core skills area for GNVQ’s. Suitable for A level, GNVQ
Intermediate/Advanced and above.
A4 wirebound Book, polypropylene box, coloured
illustrations, 340pp, ISBN 978-1-85450-441-8, GBP £29.95 (ISBN-10
185450 441 X)
Student edition (5 copies or more) direct from elm publications black and white illustrations, no box ISBN 978-1-85450-501-9 @ GBP £19.95 each (ISBN-10 1 85450 501 7)
Click
here for more information about Travel and Tourism book
Accompanying the book, with
material for students to develop performance criteria and to build up
portfolios of evidence to demonstrate their acquisition of skills, knowledge
and understanding of the tourist industry and its products and services.
Click here for more
information about Travel and Tourism Tutor's Pack
Complete core skills programme for NVQ/GNVQ. Students practise, develop, demonstrate & produce evidence for all 5 Core Skill Units at F/I/A Level. For Business/Leisure & Tourism/Art & Design, the material has also been tested on students of Engineering/Bricklaying & Health/Social Care. Those not on GNVQ can be recognised by RSA Core Skill Certificate (National Core Skill Pilot).
elm
consulting ltd elm publications
email: elm@elm-training.co.uk fax ++44(0)1487-773359
Seaton House, Kings Ripton, Huntingdon, Cambridgeshire PE28 2NJ
telephone ++44 (0)1487-773254 or ++44 (0)1487-773238
Customer service 10-4 Mon – Fri
Please tell the webmistress
if you find any broken links or have any comments about this website.
Jacqueline Wieczorek email - elm@elm-training.co.uk 8th November 2007